How do I set up or claim my Google Business Profile?

Setting up a Google Business Profile (GBP) is one of the best ways to increase your visibility in local searches and attract more customers. It also boosts the visibility of your business profile, helping your business show up when people search for services like yours in Google Search and Maps.

Whether you’re a cleaner, DJ, computer repair expert, or any other service provider — this guide walks you through how to create or claim your Google Business Profile step by step.


Why set up a Google Business Profile?

  • Appear in Google Search and Google Maps when people search “services near me”
  • Share key info like your opening hours, contact details, and website
  • Build trust with customer reviews
  • Link to your business profile to drive more enquiries

Step-by-Step: Set up or claim your Google Business Profile

1. Go to the Google Business Profile Manager

https://business.google.com

Sign in with a Google account you want to use for your business.

2. Search for your business

  • If your business already exists, click on it and follow the instructions to claim it
  • If it doesn’t show up, click “Add your business to Google” and enter your business name

3. Enter your business information

Make sure everything is accurate and matches your details:

  • Business Name
  • Category (e.g. “DJ Service”, “Computer Repair Service”, “Cleaning Service”)
  • Service Area or Address
  • Phone Number
  • Website URL — Add your business profile link here

Example: https://scemarketplace.co.uk/listing/your-business-name

4. Verify your business

Google needs to confirm you’re the business owner. They’ll usually offer one of these options:

  • Postcard sent to your business address
  • Phone call or SMS
  • Email verification
  • Video verification (you may need to show your workspace, tools, or signage)

Once verified, your listing will go live!

5. Optimize your profile

Make your Google Business Profile stand out:

  • Add a business description (mention your specialties)
  • Upload photos of your work, tools, or location
  • List your services or pricing
  • Collect and respond to customer reviews
  • Set your business hours

Link your Business Profile

To boost visibility and get more leads, include a direct link to your business profile in the “Website” field of your Google Business Profile.

This helps:

  • Drive more traffic to your business listing
  • Improve your visibility in Google’s local results
  • Give potential customers more ways to contact and trust you

Tip: Make sure your business name, phone number, and service area match your profile for better Google SEO.


Common Issues & Fixes

Problem Solution
Can’t find your business Choose “Add your business to Google” and follow the setup
Postcard didn’t arrive Wait 14 days, then request a new one
Business already claimed Click “Request Access” and follow the instructions
Listing suspended Review and fix any policy violations, then request reinstatement

Have more questions? Submit a request